I was tasked with developing a subscription box experience focused on high-end men’s shaving items, incorporating my original typeface Hediem (Display V2) to convey a masculine aesthetic throughout the visual identity.
The Emerson Barbershop, established in 1956 by the esteemed Emerson Fruiser, embodies a legacy of gentlemanly refinement and impeccable style. Central to our ethos is the “Emerson Experience,” a dedication to delivering superior haircuts in an atmosphere where men can unwind and trust in our skilled barbers. As an independent, family-owned business, we uphold traditional grooming practices that stand the test of time.
Our subscription box is curated to enhance the shaving ritual with premium essentials. Each box includes a classic straight blade, a luxurious shave brush, a handcrafted wooden shaving bowl, and our exclusive foaming shave butter. These meticulously selected items reflect our commitment to quality and the enduring traditions of grooming excellence.
Date Created: November 2022
Programs Used: Adobe Illustrator, Figma
Solo Project (University)
